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    Recent Posts

    Why Content is Currency on Social Media ?

    Why Content is Currency on Social Media ?

    From Emotional Branding To Emotional Engagement

    From Emotional Branding To Emotional Engagement

    Brands need to provoke conversations through stories

    Brands need to provoke conversations through stories

    Archive

    • November 2017

    Tags

    • branding
    • content
    • content marketing
    • contentmarketing
    • contextual content
    • emotional branding
    • engagement
    • social media
    • storytelling
    Why Content is Currency on Social Media ?

    Why Content is Currency on Social Media ?

    We live in a world which has already exploded with information, thanks to social media! It is imperative to think that how much...
    From Emotional Branding To Emotional Engagement

    From Emotional Branding To Emotional Engagement

    Have you noticed that most TV commercials ride on emotional branding? Take the latest Kinley ad, for example. A daughter calls her father...
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